Flowers Foods completed the acquisition of Simple Mills for $795m.

Flowers Foods, a producer of packaged bakery foods, completed the acquisition of Simple Mills, a natural brand offering premium better-for-you crackers, cookies, snack bars, and baking mixes, for $795m. "The addition of Simple Mills to our brand portfolio increases our presence in better-for-you and attractive snacking segments, diversifies our category exposure, and enhances our growth and margin prospects. We look forward to supporting the Simple Mills team as they embark on a new phase of growth by broadening distribution, accelerating innovation, and amplifying brand awareness, while advancing their mission," Ryals McMullian, Flowers Foods Chairman and CEO.