Announced

Cvent to acquire ON24 for $400m.

Synopsis

Cvent, a SaaS provider, agreed to acquire ON24, a webinar and event marketing platform, for $400m. "ON24 has earned the trust of enterprise organizations and marketers by delivering reliable, outcome-driven digital engagement. We look forward to supporting ON24 as they continue to deliver value and working together to expand how brands engage audiences across digital and in-person experiences,” Reggie Aggarwal, Cvent Founder and Chief Executive Officer.

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MergerLinks - Cvent to acquire ON24 for $400m.