Announced
Synopsis
Authentic Brands Group, a global brand development, marketing, and entertainment platform, agreed to acquire Champion, a producer of high-quality sports apparel, from HanesBrands, an American multinational clothing company, for 1.2bn. "We are excited to acquire Champion, a brand that shares our pioneering spirit. Over the last few years, the addition of new brands together with the expansion of live events has grown Authentic into a world leading sports and entertainment licensing company. Bringing Champion into the fold further expands our position in this space,” Jamie Salter, Authentic Chairman and CEO.
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